(This blog was originally posted on CUInsight as a guest blog.)
When looking for Credit Union marketing ideas we follow the trades, and great sites like www.cuinsight.com, but we also look OUTSIDE the CU industry for inspiration. This helps our staff keep clients current and not get overly bogged down in just looking at what other financial institutions are doing.
Check out these great marketing blogs for lots of awesome Credit Union marketing ideas!
Wordstream is an online advertising company that helps automate the process of PPC spending. Although we don’t necessarily recommend their ad buy services for all our clients, they have an amazing blog, with lots of great Credit Union marketing ideas.
I love this blog by Entrepreneur Magazine that is specific to the marketing industry. They have some informative topics and I especially like how they estimate reading times at the top of the articles! Very motivating!
One recent article that stood out to me... a great piece on 5 ways to get your employees to become brand advocates. Every single Credit Union out there needs to work on this one for sure! http://www.entrepreneur.com/article/253763
Now this site is pretty out there in terms of ideas. They share extremely creative campaigns and ideas from all over the world. The examples they feature may not all be easily applicable to Credit Unions, but I think they do get the grey cells going!
And last but certainly not least… Hootsuite, also an amazing tool that we use with our clients, has a fantastic blog with great tips and marketing ideas. Most of their content is social media related, which makes sense. But these ideas are SUPER relevant for Credit Unions online marketing.
As an added #6 bonus blog, we like to think that although our site is focused on Credit Union specific tips and ideas, we do a nice job of curating great content and then breaking it down into small consumable bites for our readers.