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FI GROW 2
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Credit Union and Bank Marketing Is Broken

We Build Digital Branches that Drive Growth

Work With Us How We Do It

Build a Profitable Digital Branch

 

Prove ROI with the Right Tools and Data
Lead Your Institution with Confidence

 

 

Community-based financial institutions won’t survive the next 10 years without

Effective Digital Innovation.

Digital branches must replace old school websites and disjointed marketing channels so you can delight customers, create a more positive workplace, and ensure your institution will not only grow but thrive in the evolving digital economy.

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Busy office with a hardworking young man sitting at his desktop computer in the foreground with his colleagues have a discussion over paperwork in the background
YOUR ROADMAP LEADS CONSUMERS TOWARD

Robust Digital Experiences

At FI GROW we believe traditional bank marketing is broken. Fragmented digital efforts waste money and produce bleak results.

We create robust digital experiences that align your marketing and sales efforts and enable your institution to have a meaningful impact and achieve your goals.

 

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WE FOCUS ON DRIVING

Bottom Line Results

Well-executed digital experiences for banks and credit unions drive growth and lasting positive community impacts.

Our expertise, from content to speaking, has been featured around the Credit Union and Community Banking Industry:

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…they understand the market and what our members want, and are thorough in their research and deliverables from the strategic goals all the way to the tasks required to meet those goals, and they know the importance of ROI.”

Angie A. VP Marketing

AERO FCU

“The [FI Grow] team truly cares about producing results for their clients. Every project includes Key Progress Indicators, and they track our success in meeting these indicators on every project.”

Anthony B., VP Marketing

St. Mary's Credit Union
OUR PROVEN PROCESS
Here's How We Do It...
01
Assessment & Roadmap

We'll conduct a complete assessment of your current digital efforts and deliver a custom two-year roadmap to digital branch success.

02
Innovative Implementation

Implement the roadmap suggestions yourself, or partner with us to reach your digital growth goals faster.

03
Ongoing Optimization

Build on your marketing automation efforts to include sales follow-up and detailed reporting to determine what is working and where changes should be made.

 

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THREE BIG DIFFERENCES

You're Unique and So Are We

 

NO LONG TERM CONTRACTS
First and foremost, there are no long-term contracts with FI GROW Solutions! We'll conduct a complete assessment of your digital channels and you'll receive a custom roadmap for your financial institution. You only partner with us for implementation and analytics if you want to, it's that simple.

 

WE'RE A TEACHING AGENCY
Second, we're a teaching agency. We'll happily explain what we're recommending, why we're recommending it, and explain the skills and knowledge needed to accomplish it.

 

FULL TRANSPARENCY
Lastly, we operate with full transparency. We're happy to pull back the curtains and show you how were developing your strategy and measuring your digital branch. You maintain full access to everything.

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INCREASE REVENUE THROUGH YOUR DIGITAL BRANCH

Get Your Roadmap Now

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20

7 Things You Should NEVER Do on Your Bank or Credit Union Website

20 Sep, 2021

Here are a few simple items you MUST avoid on your bank or credit union website. 1. Avoid Using the Same Content for Every User When designing a new website one of the coolest things a good Content Management System (CMS) can offer is SMART content. One method to utilize this feature is by using behavioral triggers. 

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15

Facebook Marketing for Banks and Credit Unions: How To Reach More Customers Online

15 Sep, 2021

Facebook Marketing For Banks and Credit Unions: Find Your Members on Facebook with Custom Audiences As many of you may already know, you can make a Custom Audience in Facebook Ads Manager with an email list, which is an excellent way to target customers online. But there are other ways to match users on Facebook and significantly increase the number of members you match with custom audiences. In some cases, we grew the audience by 20%!  Here's how to easily find your customers on Facebook and Instagram; then you can engage more with them, even when they are NOT inside one of your branches! 

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07

Create Credit Union and Bank Marketing Campaigns that Convert! [5 Tips]

07 Sep, 2021

Creating effective marketing campaigns in any area of business can be challenging, but for credit unions and banks, it can be especially tricky. Because the banking buyer's journey is long and convoluted, it's not always easy to track conversions and directly prove ROI. Here are a few quick tips to keep in mind when setting up goals for your next credit union or bank marketing campaign.

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