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Today's Credit Unions

Today’s Credit Union is a team of marketing and editorial specialists with deep credit union experience. TCU was created to address the challenge Credit Unions have in making social media marketing really work for them each day. They take no advertising, and have no agenda outside the CU movement. TCU’s only business is serving Credit Unions and their members.

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How to Attract Great People to Your Financial Institution

By: Today's Credit Unions
March 2nd, 2018

Looking for New Team Members? - Here's How to Attract Talented People Beyond the paycheck, what factors are critical for candidates considering job offers? According to a new survey from staffing firm Accountemps, more than one-quarter of workers (26 percent) cited vacation time as most important. Corporate culture (24 percent) and career advancement potential (21 percent) came in close behind.

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Marketing for Your Financial Institution | Marketing Tips | Marketing & Sales Strategy | Video Content Marketing

Has Your Financial Institution Done Enough with Video Marketing?

By: Today's Credit Unions
January 24th, 2018

Video Marketing Works for Small Businesses & Financial Institutions

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12 Steps to Grow Image

Is your Financial Institution Missing the Mark When it Comes to Growth?

This e-Book will help you find the best ways to maximize your digital presence, reaching new audiences while increasing your share of wallet with existing customers.

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Financial Institution News & Information

Creative Hiring Tactics to Consider for Your Financial Institution

By: Today's Credit Unions
January 4th, 2018

Talent Shortages Forcing Employers to Change Hiring Tactics, According to Robert Half It is a great thing that unemployment is as low as it is (around 2% for college-educated workers), but there is a downside: employers are now facing a talent shortage of epic proportions. Staffing firm Robert Half recently surveyed CFOs, and found that many are having to get creative with their recruiting practices.

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Social Media Marketing | Marketing for Your Financial Institution | Financial Institution News & Information

New Year's Resolutions for a Financially Healthy 2018

By: Today's Credit Unions
December 28th, 2017

Some great New Year's Resolutions for your credit union members: The Pennsylvania Department of Banking and Securities is offering consumer tips for 2018, in the form of 10 resolutions you can keep: Take time to change or reset all your passwords. Changing your passwords will help prevent hackers from accessing your accounts to steal your financial and personal information.

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Business Growth | Financial Institution News & Information

[5 Tips] Setting SMART Goals for Career Success at Your Credit Union

By: Today's Credit Unions
December 19th, 2017

Setting SMART Goals for Career Success Staffing firm Accountemps recently surveyed more than 1,000 workers across the country, and 93 percent said goal setting is important to their on-the-job performance. While more than half of professionals (51 percent) discuss goal progress with their manager at least monthly, 11 percent never broach the topic. Younger employees place more emphasis on work-related performance goals, the research found.

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Marketing for Your Financial Institution | Financial Institution News & Information

Scams on the Rise - Make Sure Credit Union Members are Ready!

By: Today's Credit Unions
November 28th, 2017

Robocalls Are On The Rise, Along with the Scams they Bring - Are Your Credit Union Members Informed? Scams are rising as consumer are hit by nearly 2.5 billion robocalls nationwide, according to anti-robocall telecommunication services provider YouMail. YouMail said that an estimated 2.49 billion robocalls were placed to U.S. consumers last month, marking a 4.1% increase since September.

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