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How To Captivate & Convert Younger Consumers with Digital Innovation

FI GROW Solutions has spent countless hours developing and enhancing our proprietary e-books, guides, and presentations for digital marketing and sales. They are meant to be used by our network of marketing professionals for training and best practice reference and guidance. 

While we happily share these resources with the online community, they are our intellectual property and, as such, cannot be redistributed, reworked, rebranded, or used in any fashion or in any way without the express written consent of FI GROW Solutions. 

Is Lowering Your Average Customer Age a Goal for This Year?

Here Is Your Action Item Checklist: Use these Questions to Determine Where Your Digital Innovation Needs More Attention:

Are Failing to Captivate Younger Audiences?:

• Is your content engaging on various social channels?
• Does the team you have in place think relevant, engaging content is important?
• Does your team have the capacity to create authentic content on a regular basis?

Are you Failing Failing to Convert Younger Consumers?:

• Are your marketing and front-line teams connected to drive authentic sales follow-up?
• Does your front-line team understand the value of digital marketing and sales follow-up?
• Does your marketing team value front-line feedback and interact with them regularly?

Are You Lacking the Right Goals and Strategy?:

• Have you allocated a significant budget towards your digital assets? (Comparable to brick and mortar branch budget?)
• Have you empowered your staff to think creatively about marketing + lending solutions?
• Have you invested in powerful tools? (Online Account Opening, LOS, CRM/CMS, Marketing Automation)

Want to explore how we can help you captivate and convert a younger target market? Get in touch with us now.

Book a free 30-minute call with Danielle to assess your process
and help captivate and convert a younger market!