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Trusted Partners &
Digital Teachers

FI GROW offers Digital Sales and Marketing services that will empower your community-based financial institution to remain relevant and competitive in the
changing digital landscape.

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The FI GROW Mission - To Guide & Empower...

  • Maintain Your Competitive Advantage: We work with Credit Unions & Community Banks that are struggling to stay competitive because of the digital shift of banking consumers.
  • Work with Industry Experts: Our team is unique in that we understand the industry from the inside out, and focus on strategy and training, so that internal staff will feel empowered within the process, and acquire the knowledge and skills necessary to be a part of an evolution of growth.
  • Trust Your Digital Partners: Our mission as an agency is to be the best teachers of what we do for our clients, and become trusted partners with your community financial institution.

Founded in 2013 as Social Stairway, our company began to work exclusively with Credit Unions in 2015. As we grew into a full-service Inbound Marketing Agency we thought our name should reflect as much... Today we are FI GROW Solutions, and have expanded our services to work with community banks as well, all with the shared mission of bringing responsible financial products and services to the next generation for members and customers.

Meet the Team

We are extremely selective when it comes to adding people to our team. We’ve blended young, tech-savvy entrepreneurs with seasoned industry experts who are relentless in their efforts to help others succeed.

Meredith Olmstead
Meredith Olmstead
CEO & Founder

Meredith recommends clear, measurable strategies for FI GROW clients and is a life-long credit union member.

 More About Meredith...

Penne VanderBush
Penne VanderBush
Chief Strategy Officer

Penne's mantra is 'you can't do today's job with yesterday's methods and be in business tomorrow.'

 More About Penne...

Nida Ajaz
Nida Ajaz
Senior Director - Client Services

Nida is an enthusiastic and results-driven marketer with 5+ yrs of experience in financial industry marketing.

More About Nida...

Ida Burr
Ida Burr
Digital Ads Manager

Ida has experience in the banking industry, digital marketing, content, and communication development.

 More About Ida...

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Bryan Majano
Digital Marketing Project Manager

Bryan's wide range of digital marketing expertise helps move projects forward efficiently for maximum results.

More About Bryan...

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Master the 12 Decisive Steps to Grow!

The financial industry is changing, and your community-based financial institution must change with it. Let us show you how with this informative e-book.

Get My Copy

Success Stories

“Working with our FI Grow team, we are able to drive direct, qualified conversions from our social channels which is quite exciting. We are averaging about 20% of new member leads being generated through Facebook and Instagram. Our credit union and Board can easily see the value of maintaining quality, targeted content. We connect daily with our target personas in a way that encourages them to take action which translates to direct growth for our organization.”

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Jennifer W.
CMO, Deer Valley Credit Union

… they take all of the elements of social media marketing — from strategy to budgeting to content to lead generation to tracking, etc. — and help CUs implement effective programs that make the most of human and financial resources. We think that all CUs should work with FI Grow!
Mike G - Owner, Today's Credit Unions

Mike G.
Co-Founder, Today's Credit Unions

“When we were first getting started with FI Grow, Meredith and her team explained what they planned to do for us, and we trusted their insight and experience to deliver what they said they would. So glad we put it in their hands….the engagement and activity their efforts generated for us in the social media space has been outstanding.”

David G - VP Marketing, America's Credit Union

David G.
VP Marketing, America's Credit Union

The [FI Grow] team truly cares about producing results for their clients. Every project includes Key Progress Indicators, and they track our success in meeting these indicators on every project.”

Anthony B. - VP Marketing, St. Mary's Credit Union

Anthony B.
VP Marketing, St. Mary's Credit Union

…they understand the market and what our members want, and are thorough in their research and deliverables from the strategic goals all the way to the tasks required to meet those goals, and they know the importance of ROI.”

Angie A - AVP Marketing

Angie A.
AVP Marketing, AERO Federal Credit Union

“...they were an absolute dream team to work with. Even though our Credit Union only did the 8 week program, I got so much out of it to continue what they helped us start. The incredible women that run this company are extremely knowledgeable and so thorough! Every step of the way is so well planned but also flexible if need be. I would definitely recommend them to anybody looking for a social media or content marketing overhaul.”

Alyssa S. - Marketing

Alyssa S. 
Marketing Assistant, FinancialEdge Credit Union

Our Expertise Gets Around...

Our FI GROW content and staff have been featured around the Credit Union and Community Banking Industry.

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Get To Know Us Better...

Drop us a line and we would be happy to provide your Financial Institution with a free social media or website assessment, at no cost!

Ask Us Any Question